We’re proud to announce we‘ve just lost a client, McCann’s Farewell Ad to the London Olympics
McCann Worldgroup, the American ad agency that won the ad account of the 2012 London Olympics in 2009 notoriously defeating Britain’s WPP Group, bids a fond (and fun) farewell to the Games with this full-page ad in today’s Times and Daily Telegraph. McCann handled advertising, promotion, PR and digital communications in what is believed to have been the biggest marketing project in British history. Now, as the headline notes, they’ve lost a client. The body copy reads: “After four years dedicated to delivering a successful London 2012, our work here is done. It’s an exciting moment, because we now have an Olympic-sized gap in our roster. We’re hoping to fill it with brands that want to perform faster, higher, stronger. And with clients that don’t wear quite so much Lycra.”
“Relive The Dream” Nike Sportswear Figures of LeBron James, Kobe Bryant and Kevin Durant by Coolrain
Coolrain created figures of Nike Basketball players LeBron james, Kobe Bryant and Kevin Durant. All wearing the Olympic uniforms, they also all also wear 1/6 hand made sneakers. Kobe is wearing the Zoom Kobe system VII, LeBron is wearing the Hyper Dunk and Kevin is wearing the Zoom KD IV.
Getty Images Editorial. Images In Real-Time from the Olympics.
What matters is not the number of followers you have. It’s how many you leave in your wake.
Today is not about 140 characters, it’s about 100 meters. Clark&Kent Olympics Ad
Miniature Tree Carved From McDonald’s Olympic Paper Bag
Notice-Forest: What Victory Tastes Like/ London by Yuken Teruya
The artwork is made up of only the new Olympics version of the McDonald’s paper bag and some glue. Love how he used the blue parts of the bag for the trunk and limbs and the red and orange parts for the leaves.